Marketing Director & CEO

Architect and Art Director, she holds a degree in Architecture from the Politecnico di Milano and in Marketing from the Istituto Superiore di Comunicazione, also in Milan. She specialised in “Marketing and New Media” at the Università SDA Bocconi and later in “Digital Marketing Strategy” at Columbia Business School in New York.

Lorella was an external lecturer for several years for the International Marketing Master at SDA Bocconi, on the topic of “B2B Marketing Strategy“, and also lecturer on “Marketing Planning” for the Talent Garden Innovation School webinar.

For seventeen years, she held various Marketing roles in major multinationals and in 2015 founded her own MARKETING CONSULTANCY and TEMPORARY MANAGEMENT business, responding to the new economic and working landscape brought about by Digital Transformation.

Lorella Primavera

Marketing & Data Analytics

Graduated in Economics at Bocconi University, Andrea is a marketing professional with competence in consumer and BtoB, who gained his experience in corporations in the publishing (DE AGOSTINI, RIZZOLI) and entertainment industry (DISNEY). He also has teaching experience on data analytics and can add value in strategic marketing, both for branding and products projects.

Andrea is an expert in data analytics (setup of predictive models) and contributes to several complex marketing digital innovation projects, with particular focus on quantitative indicators, like KPIs definition to measure campaigns’ performance, and on organization aspects, as far as corporate culture.

Andrea Grampa

Marketing & Communication

Graduated in Economics and Business at University of Catania, Marianna is a marketer with a relevant experience in multinational companies in the publishing (MONDADORI) and entertainment industry (DISNEY). Those experiences allowed her to effectively contribute in generating value creation, from end-to-end management of strategic marketing projects to delivering initiatives in both branding and product fields.

In addition Marianna has managed Brand Management projects where she led multi-functional teams made up of both people with different professional backgrounds and external business partners. Her experiences allowed her to gain a strategic vision of the business and a transversal set of attitudes in successfully build brands.

She combines her solid experience in the corporate world with certified skills in Digital Marketing and Growth Hacking.

Marianna Mancuso Prizzitano

Marketing and Digital

Graduated in Cross-Cultural Communications at the University of Milan-Bicocca, during her studies she began working as Social Media Manager for fashion companies, contributing to the digital transformation of their retail channel.

After graduation, she started working as a Digital Marketing Specialist for some start-up consulting in the IT sector and for companies operating in the B2B market, where she deepens digital skills in advanced website management, contributing to user experience design and SEO optimization.

Sara Marku

Brand & Marketing Communication

Graduated in human sciences at University Statale of Milan, member of EACD (European Association of Communication Directors) and HBA (Healthcare Businesswomen’s Association), she completed her education at INSEAD on marketing topics.

She developed her skills in Marketing, Communication and Branding through her experiences in important multinational companies such as KODAK, CARESTREAM HEALTH and INPECO, where she managed Brand and BtoB communication in international, managerial and family companies. Lucilla has also dealt with product communication and high-tech solutions, especially in the area of industrial automation and medical devices.

Today she enriches the team of LoP Brand for communication consultancy and Temporary Management marketing.

Lucilla Mariani

Business Development

Giampiero’s professional background has roots in the world of image and communication, with a long experience in photography and later in digital.

After a period of collaboration with companies and advertising agencies, he began to deal with business development, in the wake of important global changes and the exponential growth of digital, working in New York for a communication agency. Later he collaborated on a project focused on LUXURY and FASHION clients on behalf of a large Chinese financial company, connecting Italian and French brands with the Far East, for various activities in Europe.

In LoPBrand he is responsible for promoting the company’s services to the various corporate realities and developing contacts and relationships with new realities.

turcati.com

Graphic Designer

Cristina has been working for over 25 years as a freelancer for MONDADORI, for many years as a graphic designer for magazines such as CASABELLA, VILLE E GIARDINI and GRAND GOURMET, and also on leading magazines of the ELECTA, DOMUS and IL SOLE24ORE publishing groups.

Since 2016 she has been working on MONDADORI publications such as “Codice Montemagno”, “Salvatore Aranzulla”, “Stile a bordo dei modi Sanlorenzo”, and many others. She has also collaborated with companies such as CASALGRANDE PADANA, ARTEMIDE and HEINEKEN… for the creation of in-house publications, corporate magazines, advertising pages, communication material, Brand realisation and restyling and brand book creation.

cristinamenotti.it

Graphic Designer

Giorgio has a long experience as Graphic Designer, gained in making works for fashion brands such as VALENTINO, movie companies like MEDUSA FILM and in publishing through the cooperation with important groups such as MONDADORI and ELECTA. He’s been Art Director of prestigious projects like: Leonardo International, HERMITAGE in St Petersburg, The Pace Gallery in New York, the Olympics for CONI association and many other more. He’s won important prizes for his knowhow and creativity and he’s been working with companies and publisher for the realization of books, brochure and catalogues, customized vectorial images and web design.

gardel.it

Lawyer and Internationalisation Consultant

Civil lawyer qualified to practice in Italy and in the Grand Duchy of Luxembourg. More than a decade of experience dedicated to business consultancy along with an excellent knowledge of European Union law contribute to her effective approach when it comes to the optimisation of strategic and organisational choices.

A specialisation in Euro-planning and Investment Funds facilitate her careful analysis of financial opportunities and search for sources of financing for the acceleration of the company start-up or re-start and internationalisation process.

Annamaria Ranieri

Data Scientist

Angelo is a psychologist who has gained extensive experience as a researcher, analyst and business consultant. He has collaborated with important companies such as IPSOS-EXPLORER, IDC and DELOITTE Touche Tohmatsu.

In June 2003, he founded TECHNOCONSUMER, a consulting company specialised in Marketing Research, and since 2013 he has been dealing with DATA SCIENCE and MACHINE LEARNING. He is a fan of the new open source software for Big Data and of the programming languages SCALA and R.

technoconsumer.com