Temporary management is a strategic solution that offers companies quick access to specialized expertise, helping them overcome specific challenges without compromising operational flexibility. This practice allows highly qualified professionals to be integrated within the organization for a defined period of time. The two main figures in this field are the Temporary Manager and the Fractional Manager.
Who is the Temporary Manager?
The Temporary Manager is an expert with in-depth industry knowledge and a high level of specialization, assigned to lead the company on complex projects or in transitional phases. He Operates full-time for a limited period, until the goal is achieved.
Who is the Fractional Manager?
On the other hand, the Fractional Manager is engaged on a part-time but ongoing basis, offering strategic or operational expertise for key roles. This figure is particularly suitable for companies that need ongoing but not full-time support.
Both professionals provide flexible, customized solutions perfect for companies that want access to advanced expertise without sacrificing operational and financial flexibility.
What does Temporary Management mean?
Why choose a Temporary Management service: the advantages
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specialisation
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The Temporary Manager and Fractional Manager have the opportunity to specialize in a specific professional field by keeping themselves constantly updated in their field. By focusing, they become highly competent and can constantly enrich their experience with empirical activities developed in different market sectors.
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flexibility
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The Temporary Manager and Fractional Manager contracts are on a project basis or for flexible periods of time, so they are not a constraint on the company, which can use them as long as it needs them. Since they are consultants, their activities are subject to full deductions and their impact on the budget is easily managed in the income statement.
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speed
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A Temporary or Fractional Manager is effective and productive right out of the box because he or she brings his or her expertise in terms of consulting in the specific area he or she is involved in. In addition, he or she can be an effective driver for engaging the internal team in the process of training and business transformation.
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Temporary Management allows companies to quickly access specialized expertise while maintaining operational and financial flexibility to successfully manage change and innovation while reducing risk.
Temporary Management: when to choose it
LoP Brand is a Hub of professionals specializing in the area of Marketing and Communication activities with years of experience in business management and consulting. Within the scope of Temporary Management activities, we develop more or less complex projects and support internal company figures in acquiring the necessary skills and assimilating Digital Transformation.
Our Temporary Managers can take care of:
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01.marketing plan
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Correctly implement the activities set out in the Marketing Plan while supporting and training employees so that they acquire the necessary digital and marketing skills. Generally, this involves shadowing and coordinating the internal marketing structure, through the figure of a Marketing Manager or Director, who operates for varying periods of time, from 6 months onwards, without the contractual constraints of an employee.
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02.digital trasformation
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Developing a Digital Transformation project in marketing and communication, outlining together with the company the objectives to be achieved, and then developing the reference Personas and the storytelling of the Brand. Again, in the implementation path of the marketing and communication strategy, the Temporary or Fractional Manager is in charge of training the company's internal people to make them autonomous in the future management of SEO, SEM, Social channels management and the whole content marketing part.
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03.traditional marketing
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Develop a Traditional Marketing project in a structured and integrated way with any digital tools. Knowing that marketing and communication cannot be reduced to a total focus on digital, we also develop offline marketing and communication strategies (events, fairs, promotional material, etc.), which are able to provide information on the return on investment (ROI) and use data analysis tools.
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Related services
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